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Services
 

Get a free 15-minute consultation to find out if we're a good fit!

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InPress integrates public relations with digital/social marketing tactics, using a thoughtful and detail-oriented-approach, to reach your desired goals. We stay on top of current trends and technology to best position your business as the expert and leader in your community. We tap earned (non-paid), shared (social), owned (digital) and paid mediums (advertising) to maximize your message.

 

InPress's long standing relationship with the media and ability to create a relevant news hook result in top media placements will positively impact your bottom line. When shaping your brand’s image, reputation, perception or culture, InPress will help establish genuine connections between you, the public and media.

Proven Strategies. For a Change.

What We Offer.

If you've ever read a positive story from a reputable media outlet about a service, product or business which inspired you to take action, then you know the value of earned media.

 

Earned media is often considered the "gold standard" in any marketing plan because it increases credibility, is a low cost-option to position your brand as a leader, and is the most trusted form of advertising.  InPress's public relations efforts have resulted in millions of impressions worth thousands of dollars.

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  • Press Kits

  • FAM/Media Tours

  • Media Training

  • Talking Points

  • Press Releases & Advisories

  • Crisis Communications

  • Op-ed Articles and Ghost-Writing

  • Media Relations

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Integrated marketing unifies various tactics such as traditional advertising, digital marketing, videography and content marketing to enhance the overall effectiveness of a marketing plan.

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The more marketing channels that are used, the more eyes on your message to keep your business top-of-mind. InPress showcases what you already do well, and helps to identify other gems about your brand that we may spotlight.

  • Video & Photo Marketing

  • Outbound (direct mailers, etc)

  • Cause Marketing

  • Owned Content (email blasts, blog posts)

  • Video Marketing

  • Advertising (print, radio, digital)

  • Content Marketing

  • Event Marketing

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There are 4.8 billion social media users worldwide and that number is increasing every year. Digital marketing reaches your target audience where they are and can be a cost effective method of advertising your business.

When it comes to social media marketing and posts, content is king. We love telling stories, so let us help you share yours through creative strategies that will help you earn followers, increase engagement and brand recognition.

  • Social Media Campaigns

  • Social Media Marketing

  • Social Media Content (posts)

  • Social Media Advertising

  • Influencer Marketing

  • Video Posts
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You've worked hard to establish your business or to build your organization's reputation. But how does it stand out from the rest of the crowd?

 

Your brand is the blueprint of your business. With a brand, every element matters including typography, colors, website, logo and your mission and vision statements. InPress has developed many Strategic Marketing Plans after helping clients craft their Brand Identity. Differentiate yourself from the rest. Tell the world why you matter. And let InPress help you along the way.

  • Brand Identity Building

  • Strategic Marketing Plan

  • Brand Refresh

  • Brand Reputation Management

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Whether you own a small mom and pop business, or operate a large organization, a website is a must. Some businesses mistakenly forgo a website and rely on social media platforms to maintain a presence. But these platforms lack the credibility of a professional looking website.

Websites should not only be visually appealing but should include a call to action. InPress, a WIX partner, creates robust websites with strong SEO that will take your website from so-so to so-awesome!

  • Mobile Responsiveness

  • Website Content Creation

  • Website Content Audits

  • Website Building

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Event coordination and management requires leadership, creativity and strong multi-tasking skills. InPress's detail-oriented approach means that no step is overlooked for your special event.

From grand openings, to press conferences, to fundraiser galas - we will work cohesively with your vision to ultimately support your event and elevate your brand.

  • Event Coordination &  Management

  • Trade Show Support

  • Grand Openings

  • Ribbon Cuttings

  • Press Conferences

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